EM News 2017


August 10, 2017

Written by Planet Laundry Staff, CLA Member



Primus recently announced its distributor network award winners in a ceremony held at the Mob Museum in Las Vegas. During this event, Atlas International received the manufacturer’s top honor of Distributor of the Year.

Atlas, based in Dallas, has excelled in not only sales volumes, but also in its commitment to building the Primus brand in the markets the company serves. The distributorship also was recognized with a Primus Pinnacle Performance Award for exemplary sales and service.

“Since taking on the Primus brand, Atlas has been a true partner – one that is committed to growing the brand’s presence in the marketplace,” said Mark Schram, North American sales manager for Primus. “The entire team well represents Primus in the service it provides to customers every day. They are dedicated 100 percent to the success of their clients.”

Since 1980, Atlas has been serving the vended and on-premises laundry markets, with equipment, service, parts and finance assistance.

“I’m proud to accept this award on behalf of the entire Atlas International team,” said Atlas owner Ulli Mandelbaum. “We believe strongly in the Primus brand and the strengths it can bring to our wide range of clients.”

Additional Primus award winners were:

• CSC – Primus Pinnacle Performance
• WASH (Great Lakes Commercial Sales) – Primus Pinnacle Performance and Primus Finance Partner
• Equipment Marketers – Primus Pinnacle Performance
• Hildreth’s Commercial Laundry Equipment – Emerging Distributor Award

In addition, Equipment Marketers owners Dick and Susan LaMaina received the Distinguished Industry Achievement Award. This special honor recognizes individuals committed to making a positive change in laundry distribution through leadership in management, marketing and/or operations.